INDUSTRY:
RETAIL
CLIENT:
SUN NINJA
YEAR:
2026
EXPERIENCE:
DESIGN SYSTEM
sun ninja
about.
Sun Ninja is a brand specializing in premium, portable outdoor shade solutions, best known for its highly rated, wind-resistant pop-up beach tents. This project involved a full redesign of the homepage and product showcase, with a focus on creating a more modern, dynamic, and visually engaging experience.
The redesign aimed to enhance product visibility, improve navigation, and better communicate the brand’s value proposition through updated visual components and a more cohesive user interface.
challenge.
The primary challenge was to build a design system from scratch while staying consistent with the existing brand identity. To achieve this, we translated the brand’s visual language into scalable UI components, defining typography, color palettes, spacing, and interaction patterns.
This foundation enabled consistency across the homepage and product showcase, while also improving design efficiency and supporting future scalability.
result.
Now, Sun Ninja has a completely redesigned homepage and product showcase. The homepage delivers a fresh and modern visual experience through a new layout, improved hierarchy, and more engaging content.
Additionally, the product showcase has been elevated to a more immersive level, offering users a full 3D and 360° view of the product. This allows customers to explore details from every angle, increasing confidence in the purchase decision and enhancing the overall user experience.
